Branding & visual identity
Define what a business, product or service stands for and express it through a clear creative direction. Build an identity that connects meaning, appearance and use.
from meaning to expression
- Brand purpose, positioning and creative direction.
- Visual identity, logotype, typography and colour.
- A consistent visual language across different applications.
- Physical form, materials, spatial details and functional design where relevant.
how we work
Begin with what the brand carries, who it speaks to and the value it offers. Develop the concept before choosing its visual expression, then work through how the identity is used in real settings. Physical and digital elements can be developed as part of the same idea.
does a project have to cover a complete brand?
No. Work can focus on the concept, visual identity, logotype or a specific application. The chosen scope should still support what the brand stands for.
Estonia and beyond. Estonian or English.
The service is provided by screate / vaibidisainer OÜ in Tallinn, Estonia, with Silver Tõnisson as your contact. Work in Estonian or English, on projects in Estonia or internationally.
start a conversation
Tell us what you are creating, who it is for and what it should communicate. silver@screate.eu